From the olfactory ostentation of the ’80s to contemporary elegance: as a Fragrance Designer I observe the evolution of artistic perfumery through Skin Scents and Bio-hacking.

Imagine sitting here in my olfactory living room, surrounded by bottles, blotters, and that subtle blend of paper and resins that fills the air with stories.

Today I do not want to speak about a single note, but about something that concerns us all: the moment when we stopped using perfume as a mask and started using it as a mirror.

There was a time, the ‘80s, when everything had to be more. Shoulder pads were oversized, voices were louder, and fragrances… well, fragrances had to enter a room before we did.

It was the era of power perfumery, of territorial sillage. At that moment in history, fragrance was a monologue: a way of telling the world, “I am here. Notice me.”

Today, however, I feel that the noise has softened. And this is not merely a matter of fashion, it reflects a deeper need of our time.

The new olfactory elegance: the radius of an embrace.

When I observe how we move through the world today, I see a growing search for authenticity and, above all, respect. We have understood that our freedom ends where another person’s begins.

In perfumery this translates into what I like to call “the radius of an embrace.” It is a matter of olfactory etiquette and social intelligence.

We no longer need a kilometre-long sillage to confirm our identity. Today, the true luxury is discretion.

Choosing a fragrance that reveals itself only when distances shorten is an extraordinary gesture of refinement.
It becomes a private invitation, a secret shared only with those we allow into our personal space. This is the transition from monologue to dialogue.

Perfume as biological support: my approach to bio-hacking.

People often ask me how I choose the fragrance I wear in the morning. The truth is: I rarely look at the outfit first. I listen to how I feel. We possess a remarkable tool: our nose.

Olfaction is the only sense that reaches the limbic system, the emotional brain, directly, without passing through rational filtering.

This means we can use aromatic molecules as a genuine daily support system. Many call this bio-hacking. For me, it is simply awareness.

A citrus note can provide the cognitive lift we need to start the day. A warm vanilla accord can help lower cortisol levels, easing the tension after a demanding day.

Perfume, in this sense, becomes a subtle yet powerful neuro-olfactory tool.

My creations: tools for your fluid identity.

When I compose an Extrait de Parfum, my intention is never to build a cage. I want to offer you a living material that evolves with you.

Wood & Skin
Designed for those seeking the ultimate Skin Scent.
Through the use of Iso E Super, it does not mask your natural odor but enhances it, creating a velvety aura around the skin.
It is the fragrance of presence without proclamation.

Vanilla
Forget confectionery sweetness.
Here vanilla becomes an adult comfort note, a safe harbor for days when you need to feel grounded and protected.

Black Rose and Lucrezia
Fragrances with character — yet a character expressed with grace.
The first is an anchor of dark florals that helps you regain your center; the second expresses quiet determination, confidence that does not require display.

What is your olfactory trace today?

Choosing a perfume is not an act of vanity. It is an act of freedom. It means deciding, every day, which nuance of yourself you want to express, knowing it does not have to be the same as yesterday. Perfume is no longer a forever accessory. It is a tool for well-being in the present moment.

And you? At this moment in your life, do you feel the need for an olfactory armor that protects you or for a fragrance-embrace that makes you feel at home?

Tell me in the comments below. In my olfactory living room, the most beautiful part of the conversation always begins there.